Barry Clarke
VP, Strategic Growth & Commercial Partnerships
Barry Clarke is an entertainment and brand partnerships executive with more than a decade of experience building high-impact partnerships across talent, IP, culture, storytelling, and commerce. Most recently, he served as Vice President of Business Development – Entertainment at Authentic Brands Group, driving partnership strategy and revenue growth for iconic IP including Muhammad Ali, Marilyn Monroe, Elvis Presley, Shaquille O’Neal, Kevin Hart, David Beckham, and Allen Iverson. Prior to Authentic, Clarke spent more than six years at CAA Brand Consulting, advising major brands including JPMorgan Chase, SoFi, Emirates Airline, Microsoft Xbox, and New Belgium Brewing on partnerships, experiential activations, and cultural marketing.