Kaleidoscope Partners with AWA to Create Unique Episode Art for Afghan Star Podcast Hosted by John Legend

“I was immediately drawn to this story, with its many heroes and heroines, moments of tragedy, triumph and suspense. “Afghan Star” is a true celebration of the power of music and showcases how, even in exile, courageous teams are working around the clock to save our music and bring a little joy back to our communities,” said John Legend.

John Legend is an EGOT-winning, critically acclaimed, multi platinum artist and producer, as well as a co-founder of Get Lifted Film Co. Legend has released nine celebrated albums over the course of his career and is currently a coach on NBC’s The Voice, the musical competition series format shared by Afghan Star. As an activist, Legend has used his voice and work to effect social impact across communities that need it most. While this isn’t a political show, the series feels especially timely. It contextualizes what is happening today, by providing a story of resistance and hope, and presenting a more optimistic view of Afghanistan and the region. Moreover, with Legend’s voice, the show highlights the enduring power of music and its ability to uplift communities across the globe.

“We are thrilled to have John Legend on board for this extraordinary series,” said Will Pearson, President of iHeartPodcasts. “His voice, along with his commitment to social impact and uplifting communities through music has helped bring this show together. We are delighted to be continuing our partnership with Kaleidoscope and excited to match extraordinary artists like John Legend with meaningful storytelling.”

“Working with John Legend on this show is a gift. As a coach on The Voice and a champion of voices less heard, he’s the perfect person to guide listeners through this fascinating story about how music can move mountains” said Oz Woloshyn, Kaleidoscope co-founder. “’Afghan Star’ is a perfect example of the kind of series Kaleidoscope creates. We aim to tell stories that make sense of the world around us, and bring our listeners on voyages of discovery. We’re excited to continue to partner with iHeartPodcasts to get the word out to the largest audience possible,” said Mangesh Hattikudur, Kaleidoscope co-founder.

Kaleidoscope has also partnered with New York-based graphic fiction publisher and entertainment studio AWA (Artists, Writers, & Artisans) to create unique pieces of graphic art for each of the podcast episodes, including an unforgettable image from superstar artist Rahzzah that represents the spirit of hope embodied by the show. Prints of each artwork will be available for purchase, with proceeds supporting The Noor Initiative, a non-profit working to ensure every Afghan girl has access to education and opportunity.

“We are thrilled to be partners on this incredible story, and to have collaborated to bring it to life visually with some of the best graphic artists in the world, many from diverse backgrounds, and all of whom had a profound emotional response to Afghan Star,” said Matthew Anderson, AWA co-chair and President. “The impact of this story is reflected through the compelling visual art that pushes the boundaries of how art can elevate an audio project and we hope many fans will collect one or more of the art pieces as a way of celebrating the show and supporting The Noor Initiative.”

“Afghan Star” is distributed by iHeartPodcasts and will be available on the iHeartRadio app and everywhere podcasts are heard.